How we select ideas

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The Luc Hoffmann Institute supports high-ambition, and transformative ideas that provide a fresh perspective on conservation challenges and develop new approaches and solutions to deliver biodiversity gains in policy and practice. 

The institute leverages impact in its three stages of project development: ideation, incubation, and acceleration

Photo © Thippakone Thammavongsa / WWF-Laos

The institute takes an investor approach, seeking a balanced portfolio to ensure its impact is global and across a number of issues. The institute’s work is not restricted by specific themes but focuses on delivering meaningful change in the broad area of biodiversity conservation.

To seed an idea with the institute, innovators initially need the support/engagement of at least one Luc Hoffmann Institute team member to take the idea forward. Innovators in conservation – including from outside the conservation movement – should feel free to contact team members with ideas and engage in conversation, to see if their idea can find support or be linked to other relevant initiatives. Meanwhile, the Luc Hoffmann Institute team actively engages with and seeks out innovators to spur ideation.

The institute incubates an idea only if its programme committee collectively decides the idea meets its key criteria, namely if:

  • the institute’s approach is needed to shift views and inspire change 
  • the institute’s theory of change applies and makes sense
  • the idea is feasible and practical
  • the idea is ambitious, innovative and global in scope
  • the idea complements the institute’s portfolio and builds on expertise

In the incubation phase, the institute involves its Advisory Council in a rigorous quality assessment to achieve a ‘minimum viable project’.

For further information, please contact Anca Damerell,
Head of Programme (ad interim), at